Thursday, 28 September 2017, Marche, Italy. 6:00 pm.
A typical villa in the Italian countryside becomes the perfect location to shoot the very first Umani collection: Fall 2018. The background plays the leading role, and the setting, which is usually a mere background for the shooting, comes into play to tell a story of tradition, craftsmanship and family, describing a collection that is born and realized entirely in the heart of Italy.
“Each shot is a declaration of love to Italy, and it conveys everything that the Bel Paese represents: class, style, elegance, prestige, quality, beauty”.